Jake Fischer’s “Built to Lose” chronicles the league’s “Tanking Era” with a focus on the 76ers, Suns, Magic, Kings and Lakers.


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Enjoy Aaron’s one-on-one conversation with Bleacher Report writer Jake Fischer on his debut book, “Built to Lose: How the NBA’s Tanking Era Changed the League Forever.”

4:47-5:23: “There was a long Google doc of probably 600 names of people that were this player and his agent and the player’s college coach and every single guy who was ever rostered by that team, guys who were in training camp. And then as you get on the phone with other people, you start to ask also, like, ‘Hey, now that we’ve talked for 20, 30, 40 minutes, and you kind of know who I am a little bit, know the work I’m trying to do, and just the honest conversation I’m trying to have, anybody you think you could put me in touch with that would help me further understand, add another perspective?’ Sometimes I’ll even ask for specific people.”     

14:38-15:47: “For me, before I got into this more newsy space at Bleacher Report, at Sports Illustrated, I was working on “Built to Lose” for a long portion of my time there. I kinda developed a niche at SI of being someone who covered left-of-center stories, like I got coffee with Mike D’Antoni ‘cuz he’s obsessed with Starbucks. And my last thing I ever wrote for SI was a profile on Red Panda, so stuff like that. Continue reading